Clear product structure.
Machines are grouped by function, mobility and category so visitors can narrow the range quickly.

Boratas / Industrial digital experience
Boratas
Digital platform
Product communication
Visual and media production
Crushing, screening and material processing
Boratas needed more than a new website. Product information, visual material, technical documents and internal publishing had to work as one coherent system.
Industrial website
Boratas has many machine categories, technical details, documents, media, and content in two languages. The website was structured to help visitors find the right machine quickly and to give the team a practical way to keep product information up to date.
Machines are grouped by function, mobility and category so visitors can narrow the range quickly.
Specifications, images, videos, documents and inquiry options are kept together for each machine.
Both languages use the same structure, keeping the experience and updates consistent.
The team can manage machines, translations, media, documents and inquiries from one admin system.
Buyers can move from product category to machine, technical details and inquiry without losing context, while Boratas manages the same product information from one central system.
Visual media
Photography, film, 3D imagery, catalogs and campaign assets were developed as connected parts of the same communication environment.
Machines, production, details and real working environments.
Product films, launches and short-form communication.
Controlled product imagery beyond the practical limits of photography.
Coordinated visual material for launches, advertising and ongoing communication.
Industrial photography
For Boratas, Studio-01 planned and produced a consistent image library covering complete machines, key details, and real environments; ready for websites, campaigns, presentations, and sales materials.

01/10
Film & motion
For Boratas, Studio-01 produced product films, launch videos, and short-form cuts that show the machines in action and adapt across websites, campaigns, presentations, and social media.
3D visualization
Controlled product imagery beyond the practical limits of photography.
Campaign content
Coordinated visual material for launches, advertising and ongoing communication.

01/07
Across channels
The visual and technical foundation adapts across web, print, campaigns, social media and direct sales.
The same verified product material can move from website to film, catalog, campaign and sales conversation without losing coherence.
Technical product communication
A machine page has to do more than list specifications. We structured technical data, applications, media and documents into a clear visual hierarchy, helping buyers understand the product without losing the depth behind it.
Critical information is surfaced first, while deeper technical detail remains easy to reach.
Technical parameters are grouped and formatted for scanning, comparison and reference.
Photography, video and 3D help communicate form, scale, components and application.
Catalogs and technical files stay connected to the machine they support.
Good product communication does not simplify the engineering. It makes the engineering easier to read.
Industrial communication, connected
Bring your website, technical information and visual media into one clearer experience.